Marketing in the B2B Space can be a tricky concept. Choosing the right channel and finding the right audience is a process ripe with trial and error. But one foolproof marketing tool, that we have implemented here at DHD Films, is creating a company blog. Increase SEO Through Blogging Search […]
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CFT Giving Day Raises Record Funds
North Texas Giving Day took place this year on September 14th. The event, hosted by our friends at Communities Foundation of Texas (CFT), has raised over $195 million dollars since its’ introduction in 2009. This year’s event shattered the previous record by over $2 million dollars. The money was raised […]
Read MoreCapturing Our Clients Make History
DHD Films has had an incredible 2017 so far and our clients can say the same. We are invested in more than just high-quality videos when it comes to our clients. To witness firsthand what they create, control and inspire is one of the most fulfilling parts of this job, […]
Read MoreHow Often Should You Post on Social Media?
With the state of social media in the current day there is no shortage of content. The line between engaging and alienating the audience is a thin one. By following these guidelines regarding each individual platform you can imprint your company’s social footprint in the sand rather than watching it […]
Read More5 Little Known Facts You Need to Know About Video Marketing
Marketers nationwide are becoming more and more interested in using video and motion graphics to better engage their audience. As the fastest growing communications medium, the use of video opens the door for opportunities to both educate and entertain consumers in an engaging way. Here are five striking statistics that […]
Read MoreThe Often Overlooked First Step to Excellent Video Content
When you initially approach the idea of creating a video to represent your brand, you may immediately jump to the shoot. The excitement of the finishing project pulls your focus to the lights, camera and action on set. You begin to ponder who should star, when your company slogan should […]
Read MoreFinding Your Brand’s Video Soulmate
It’s a perfect match—the video that compliments your company’s marketing goals and accelerates audience engagement world-wide. However, finding your brand’s video soulmate can be a challenge when you become aware of the various video styles available, as well as the purpose for each. Learning the five leading video styles will […]
Read MoreHumor in the Modern Business Model
Appealing to the B2B Audience In the age of 24-hour accessibility, companies are finding success in relatability. The most common form of relatability proves to be humor. This quality attracts audiences from all sectors, including the B2B space. For example, LastPass, a password management software, launched a series of humorous […]
Read MoreCorporate Citizens: Why Social Commentary (In Video Form) is No Longer Taboo to Businesses
Traditional marketing wisdom holds that businesses should keep a firm, professional distance from any sort of commentary on social issues. After all, your business exists to provide a product or service, not to play pundit on whatever hot-button issue is dominating headlines. However, recent research on the buying preferences of […]
Read MoreWho is Your Favorite Client? A Question That Stumped Me for 17 Years….
As founder, one of the toughest questions I am asked by incoming interns and prospective team members is, who is your favorite client? Answering this question is like picking a favorite child. One would never do that, except of course, my mom. And for the record, I am her favorite […]
Read MoreAdvertising Revenue is Going Digital
As the information age charges ahead at full speed, the utility and ubiquity of the Internet has proven itself all over again. For the first time in history, revenue from digital advertising has surpassed that of traditional TV commercials. Digital ad revenue reached $72.5 billion in 2016 at a 22% […]
Read More4 Mind-Blowing Ways Video Saves You Money
The glam of a high quality professional video can deter you from shelling out the major bucks. Take our client, rewardStyle’s conference highlights for example. The smart angles and sky-scraping aerial shots created a big movie production feel, with the intuitiveness that puts you directly in the mix. It seems […]
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